Kelme and Elche Club de Fútbol are consolidating their partnership, which goes beyond mere sponsorship, by appearing and creating various activities together. After presenting the new kits to the media and followers, Kelme and Elche F.C. met with their national and international distributors to show them the new Kelme gear for the team and the sports facilities. Participants (approximately one hundred) included the Kelme and Elche C.F. management, as well as some club players.
The event started with the welcome from the presidents of both institutions to the gests, and continued with a tour of the Martínez Valero Stadium facilities. On arriving at the Hospitality area, Carlos García, President of Kelme, and José Sepulcre, President of Elche C.F., thanked the guests for coming to the Elche Stadium.
The guests met the players Adrián González, David Lombán, and José Ángel Alonso, who were wearing the new kit designed by Kelme for Elche C.F.
The event ended with a buffet served on the pitch, while the guests were able to get to know Elche C.F. better and experience a fully green-striped evening with Kelme.